Auction Blog

San Francisco and Chicago – eBay Inc. (Nasdaq: EBAY; www.ebay.com) and TRUSTe today announced that they will partner to raise awareness of best practices surrounding downloadable software through the use of standards set forth by TRUSTe’s Trusted Download Program. Already a certified TRUSTe Web privacy seal holder, eBay will go further and adopt TRUSTe’s Trusted Download Program certification for downloadable applications and provide incentives for members of the eBay Developers Program to do the same.

TRUSTe will offer members of the eBay Developers Program discounts to obtain Trusted Download Program certification. This partnership will ensure that downloadable software used in association with eBay is consistent with industry best practices for informed consumer choice, overall software behavior, and responsible distribution and promotion practices.

“TRUSTe is committed to continually improving ecommerce, and we are thrilled to be entering into this relationship with eBay,” said Fran Maier, executive director and president of TRUSTe. “eBay’s pledge to improve downloadable software is a noteworthy step to heighten online accountability in the downloadable space. Our expertise, coupled with eBay’s reach, marks an unprecedented commitment to build a trusting collaborative platform to protect consumer privacy.”

About the Trusted Download Program
Trusted Download is a certification program for downloadable software, which demonstrates informed consumer choice, doesn’t exhibit surreptitious activities, and is distributed in a responsible manner. A seal at the point of download reassures consumers and a whitelist elevates certified software for advertisers and distributors. The complete set of program requirements, and additional information on the certification criteria, program elements, FAQs and sponsor roles, is available on the Trusted Download website at www.trusteddownload.com.

About eBay
Founded in 1995, eBay Inc. connects hundreds of millions of people around the world every day, empowering them to explore new opportunities and innovate together. eBay Inc. does this by providing the Internet platforms of choice for global commerce, payments and communications. Since its inception, eBay Inc. has expanded to include some of the strongest brands in the world, including eBay, PayPal, Skype, StubHub, Shopping.com and others. eBay Inc. is headquartered in San Jose, California.

About TRUSTe
TRUSTe helps millions of consumers identify trustworthy online organizations through its Web Privacy Seal, Email Privacy Seal and Trusted Download Programs. TRUSTe ensures online privacy and protects confidential user information on more than 2,400 Web sites and many of the most highly trafficked, including Yahoo, AOL, Microsoft, Disney, eBay, Intuit, and Facebook. Independent research shows that when a TRUSTe web seal is present, visitors and customers are more likely to share personal information, register at higher rates and spend more money. To learn more about internet privacy visit www.truste.org.

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eBay and TRUSTe Download Program

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Starting a business on Ebay is one of the most rewarding things that you can do. The reason for this is that one of the most challenging things is to actually get traffic to your sites. In this article I would like to go over the basics to build a stable Ebay business.

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Ebay Secrets - Learn How To Get Started And Make Money Online

A few months ago, I told you about Microsoft’s $200 in free advertising and many of you took Brother Billy up on his offer, as did I. Apparently the spirit of giving has spread over to Yahoo, this time to the tune of $100 in free advertising on the Yahoo network. Check the link on this week’s show notes(below)…you can’t get the offer by going to the main Yahoo landing page.

eBay has launched “eBay To Go” in beta. Its the first of many new widgets they’ll be debuting. This one let’s you plug auctions into your blog, web site, etc.. Its easy but it isn’t configured to display your listings precisely and therefore no real incentive. However, another site has launched that is just as easy AND you are paid 100% of the resulting commission from any eBay sale…listen in as I tell you where to find it.

Welcome to Endicia as a new sponsor on the show.

A new site where you can type in whatever it is your interested in and see quickly all manner of product pricing data from eBay.

A very interesting article on automatic pricing and re-pricing programs that big retailers use to tailor pricing to your shopping patterns. But there is much more there, including some good advice on how to properly leverage the optimum price from your buyers. Listen in as walk you through the process. Could be that you are leaving money on the table.

A blogger posted a buyer scam whereby the buyer uses legitimate techniques on eBay to freeze the price on your item for much less that you’d like.

A site that sells wall murals from stock images or can create one from your art.

Another site that will take your photo or art work and produce retail quality prints for you to sell over and over.

Do you have a Tuesday Morning outlet nearby? If so, check them out for items to resell on eBay.

While we’re on the subject of retail arbitrage, a company has produced a licensed item using the red hot Soprano’s…but the distribution is limited and that’s where you and eBay come in.

And for all of those who comment on the boards that nothing sells, that everyone ought to pack there bags and go home…I’ve got a tumblin’ little site that offers proof how very wrong the nay-sayers are.

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Links from this week’s show:

Power Press Web Site Marketing Strategy - Write press releases that will drive traffic and buyers to your website or auction. Normally $37.97, you can receive $10 Off ($27.97) by entering “lonelyboy” (omit the ” “) in the Promo Code box.

$100 in Free Advertising on the Yahoo Network - A good opportunity to practice what I preach re learning the ropes of web advertising.

AuctionAds - Auction Ads allows you to monetize your website by displaying live eBay auctions next to your related copy…and get 100% of the eBay affiliate commission from ever sale.

eBay To Go - Same as auction ads except no money in your pocket.

Article on Pricing Software - Ever wonder what they could do with your “cookies”?

Endicia Internet Postage - Endicia Internet Postage lets you print postage for all your mail.
All you need is a PC, an Internet connection, and a laser or inkjet printer. Free 30 day Trial.
Bidding Scam on eBay - A simple little technique that skirts the rules but allows a buyer to freeze your price at a low level.

Wall Mural Manufacturer - Big pictures.

Giclee By The Bay - Using your own photo or artwork, you can have printed fine art giclees and thus be able to sell the same image over and over.

Tuesday Morning - Good source for resalable merchandise.

Soprano’s Soda - Limited distribution means that there will be a good market.

Tumbleweed Farm - You can sell anything if you only have the imagination to do it.

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Ever grow weary of the endless days of the same-old on eBay…the dull humdrum of questions from buyers, missing packages, fee increases? Well, it doesn’t have to be so bad. In fact, you can have a positively “out of body” experience by simply frequenting a host of auctions featuring items such as ” Somniferum Poppy Seeds” and “Salvia Divinorum“. So, why not trip the light fantastic and do a little business with your friendly eBay dealer?

Once again this week, I continue with my password harangue by pointing you to a blog entry where step-by-step you will see how easily passwords are hacked and why odds are that yours is one of them. After you are sufficiently alarmed, why not pay a visit to Microsoft to test your new password’s strength?

Using Google Base Connector is an easy way to get your eBay Store, Yahoo and Amazon Marketplace items listed in Google Base..this you’ve heard before on the show. But did you know that you can also get a premium top of the page search result as well? Listen in as I explain.

Now that eBay is allowing you to earn affiliate commissions on your own items, the next step is a handy little service that will create your ads easily…but you need to know how to title your listings so that you get the maximum benefit.

There’s a site that will happily take your money and guarantee “leads” for your eBay Trading Assistant business...listen in as I explain where these leads are coming from and why you should save your change.

A very good site for zeroing in on local auctions by zip code and category.

Like I say, videos work well for auctions but paying a site to create and host those vids doesn’t. Listen in as I tell you about a site that doesn’t offer a thing, video-wise, that you can do yourself for free.

Amazon debuts ClickRiver. Why not advertise within a relatively secure marketplace and benefit ( at least in your customer’s mind) from the association?

Top 50 Free Web Directories…

An automatic, threadbare auction management service for those of you pinching pennies.

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Links from this weeks show:

Google Base Store Connector - Apart from easily uploading your Amazon, eBay & Yahoo inventory..your listings also can appear at the top of natural search results.

How I’d Hack Your Weak Passwords - Step-by-step how easily its done…with your help.

Microsoft’s Password Strength Checker - Use it.

eBay Affiliate Ad Generation Tool - Quick way to earn decent money on your listings as well as others.

Leads for Sellers - A so-called service that pulls Craigslist listings and then charges you for the “lead”. DIY.

Auction Zip - Spiffy site where you can zero in on live auctions by zip code and category.

Amazon’s ClickRiver - Advertise within Amazon.

Top 50 Free Web Directories -

Auctomatic - Free, nuts and bolts auction management.

Tags: Google_Base, Password_Hack, eBay_Affiliate, auction_manager, Amazon, ClickRiver, Free_Directories

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