Implications of Walmart Marketplace on eBay?

Over on sister-blog, Amazon Strategies, we have a post that digs into the new marketplace unveiled by Walmart today.

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eTRS in search results - this is only a test, but…

I haven't been able to reproduce it, but a reader sent in some great screen shots that show how the eTRS badge is being tested in search results.

You can see that there's a good sized badge right in results in a column between the description and the price/bid column. (click to zoom)

Etrs_badge_search2

In this close-up you get a good feel for the size of the badge (much larger than anything like the PayPal logo or the powerseller logo: (click to zoom)
Etrs_badge_search3

As this test expands, it's going to be interesting to see if eBay gives buyers a feature that allows them to filter the results and show “eTRS only”.
SeekingAlpha Disclosure - I am long Google and Amazon.

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How Consumers Shop Online - whitepaper with survey results available.

Based on feedback we received at our

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First sightings of the eTRS badge in the wild. Buy from the Best…

We started getting some reports of the eBay Top Rated Seller badges showing up on public pages on eBay today.

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eBay announces the “I am eBay” winners.

Back in June, I blogged about

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